Christine Russo

Aug 30, 2022

Winning Retailers, Brands and Manufacturers avoid costly product mistakes by using a company like…

Winning Retailers, Brands and Manufacturers avoid costly product mistakes by using a company like First Insight. Russo: I’m excited to welcome Greg Petro CEO of First Insight. I’m really thrilled because Greg, I, really admire your work. So I’m really glad to have you here. Thank you, Christine. It’s a…

12 min read

Aug 18, 2022

Content Amplification Engine Findmine CEO speaks frankly about Personalization, Marketing and how to amp up sales across the entire assortment.

Russo: Hey everyone. Welcome Michelle Bacharach CEO of Findmine, So tell me about Findmine and what’s going on right now? Bacharach: One of the reasons I started this business was that I believe personalization can literally bankrupt businesses. Russo: Wow!! Bacharach: There’s so much risk in just doing the personalization…

10 min read

Jul 30, 2022

Video SEO is Gaining Importance, One Company is Disrupting How to Collect and Distribute Consumer Videos

byChristine Russo SEO is a process in which a website is primed for direct traffic from search engines. SEO video is expected to grow in popularity and trend this year. Christine Russo chats with Bernadette Butler, CEO, and Founder of StoryTap. StoryTap is an intuitive system to collect and produce…

2 min read

Jul 25, 2022

Cannes Lions: The Convergence of Community, Creativity and Commerce

By Christine Russo republished from Rethink Retail Cannes Lions, while rooted in the celebrations of creativity and awarding the work, is also a place for future thinkers and doers. …

7 min read

Cannes Lions: The Convergence of Community, Creativity and Commerce

7 min read

Jul 4, 2022

The Metaverse is a Brand’s “Betterverse”

Reprinted from Marketscale Justin Hochberg, CEO and Co-Founder of Virtual Brand Group, sums up his company’s mission in one easy sentence, “We put you in the Metaverse.” Hochberg joined Christine Russo to explain how Virtual Brand Group harnesses the power of web 3.0 for I.P. …

Metaverse

2 min read

Metaverse

2 min read

Jun 19, 2022

The Future of e-commerce Platforms in the Gaming Ecosystem

The function of e-commerce has been a vital source of selling on online platforms for decades now. The nature of the large scale selling component allows various types of companies to reach and sell to their customers. …

2 min read

Jun 12, 2022

Joe Walkuski — Industry Veteran of Supply Chain Compliance and Sustainability

Joe Walkuski — Industry Veteran of Supply Chain Compliance and Sustainability Russo: Hey everyone. Welcome Joe Walkuski CEO and Founder of Texbase, contributing to sustainability in the retail sector. Russo: Welcome Joe. Walkuski: Thank you, Christine. Great to be with you today. Russo: It’s my pleasure. Now you founded this…

10 min read

May 28, 2022

Educate THEN SELL: Or Your Wasting Your Time and Theirs. How? Vocinity.

Educate THEN SELL: Or Your Wasting Your Time and Theirs. How? Vocinity. Russo: Let’s learn from Michael Riemer CEO of Vocinity. Riemer: Thank you for having me Russo: Tell us a bit about it. Riemer: Sure. So vicinity was started a little over four years ago by Nathan Stratton and…

9 min read

May 7, 2022

Jess Owens, CEO of Sustainable Startup Greenlist

Jess Owens, CEO of Sustainable Startup Greenlist So we’ve got CEO and founder. Jess Owens. Hi, Jess. Hi. How are you? It’s great to see you, Jess. And I know each other for about a year And I’ve been impressed with Jess’s creation Greenlist. …

5 min read

Apr 30, 2022

Metaverse: 4 Reasons Why It Matters To Retail and Brands

Metaverse: 4 Reasons Why It Matters To Retail and Brands 1.Immersive Matters As Much If Not More Than Transactions: Today customers are spending HOURS in immersive environments, making friends, interacting, socializing, creating communities. 2. Community Owned Virtual Worlds are The Future. Or more accurately the present, as it’s already happening…

3 min read