Bernadette Butler CEO of Story Tap Speaks — What Drives Conversion? Emotion. Learn More.

Christine Russo: Story Tap is an automated videos solution We welcome Bernadette Butler, CEO, and founder

Christine Russo: hi Bernadette.

Bernadette Butler: Hi. Thanks for having me

Christine Russo: pleasure to meet you. We’re on the Forbes business council together. It’s really an honor to have you.

Bernadette Butler: Thank you. I am super pumped. This is exciting. Great. So you’re the CEO

Christine Russo: and founder of tap. Yup. Okay. We’re going to get into what story tap is and how it helps enterprise retail scale. What is story tap do tell telephone.

Bernadette Butler: Yeah, so-so story. Tab a is video technology. We offer an incredible continuous loop of tapping into your real customers and your real staff members using different video solutions that are all at scaled and automated.

Bernadette Butler: And we bake it all into a ton of data. So we work with massive brands in the education space like UCLA. Retail packaged goods. We actually just closed a massive global contract with the nun for six different countries, which will make us in seven different countries with just that [00:01:00] one brand. So we have a number of different verticals, even healthcare.